BITTER END YACHT CLUB
A Harbor That
Feels Like Home
When the Hokins first sailed into North Sound aboard their vintage ketch Alianora in 1969, they could not have imagined it would become their Caribbean home. By the time Myron and Bernice Hokin acquired the property in 1973, Bitter End was little more than a few cottages and a ramshackle bar, yet its adventurous spirit was already taking hold. Set in the unspoiled North Sound of the British Virgin Islands, it became a haven for sailors and watersports enthusiasts drawn to adventure.
In the years since, Bitter End Yacht Club grew into a world-class destination and a must-stop anchorage for sailors everywhere, guided by the same free spirit. Over the last five decades, what began as the Hokin family retreat has become an island home to kindred spirits from across the globe.
Built by Sailors,
for Sailors
For more than fifty years, our protected anchorage has been the North Sound’s gathering place. Tie up, come ashore, and settle into a place that feels like your home in the Caribbean—easygoing, storied, and shaped by the sea.
COME ASHORE
Dine Dockside
Explore the flavors of the Caribbean through sea-to-table dishes and open-air spaces designed for connecting. Established in 1969, Bitter End’s Clubhouse remains the dining destination of North Sound—timeless, elegant, and welcoming. Step off the docks and into the Buoy Room with your crew and find a classic après-sail watering hole serving casual Caribbean-inspired fare, while M/V Reef Sampler, once part of Bitter End’s Club Fleet, lives on as a beloved beach bar. Perched above it all, The Quarterdeck—part mariner’s library, part sundowner lounge—offers a one-of-a-kind setting where guests gather for artisan cocktails, global rums, glowing sunsets, and celebrations of every stripe.
ISLAND FLAVORS
Stay Awhile
From secluded Beachfront Bungalows to over-the-water Marina Lofts and the spacious Marina House, each accommodation is crafted to feel airy, vintage Caribbean, and connected to the sea. Each room is thoughtfully designed by—and for—the rhythm of island life.
SETTLE IN
Play at Sea
Gentle trade winds, protected waters, and fifty years of maritime legacy make Bitter End one of the best places in the world to sail, dive, kite, windsurf, or try something new—just as our family has done for generations. Whether you’re leveling up or learning the ropes, our crew meets you right where you are.
Shop Gear & Goods
Stock your galley at The Market, where fresh seafood, local produce, fine wines, and thoughtful provisions make it easy to set out for days on the water. Then step into Reeftique, Bitter End’s Island boutique and home of Bitter End Provisions, offering a curated selection of fashion, jewelry, and accessories from around the globe, alongside Bitter End’s own line of apparel and gear designed and tested at sea by Bitter End’s crew.
Rum + Reggae
TUESDAYS, 4 - 5 PM
Because nothing says “afternoon well spent” like rum on the rocks and reggae in the air.
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Martino Mark Live
MONDAYS, 7 - 11 PM
Martino Mark takes the stage at sunset, filling the Quarterdeck with breezy island rhythms.
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The BVI’s Last
Island Outpost
Our name comes from our place: the very edge of the North Sound, where the Caribbean Sea meets the open Atlantic. Chart your course, and we’ll meet you at the end of the line.
EXPLORE
Live the Bitter End Lifestyle
BITTER END PROVISIONS
Discover our collection of seaworthy (and stylish) goods for nautical adventures. Every purchase supports the Bitter End Foundation.
BITTER END FOUNDATION
Born in the aftermath of Hurricanes Irma and Maria, the Bitter End Foundation is a force for positive change in the BVI.
